Agent Track: Preparing for the Future - Market Trends in Selling Luxury Real Estate

A Session by Patrick Ryan, Tami Simms, Josh Tucker and Jim Walberg
Genuine Real Estate, The Institute For Luxury Home Marketing, Corcoran HM Properties and The Bay Area Team - Compass

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About this session

In the most people-focused sector of a people-centric industry, how you are seen—your brand, your image and your online presence—will directly correlate with your success. Conversely, understanding the needs, priorities and lifestyles of wealthy luxury clients is just as vital. This may seem obvious, but it is the “how” of integrating yourself in the luxury world that becomes tricky. This panel will shine a light on actionable strategies to associate your brand with other luxury products or businesses, keep up with the trends that are most important to affluent homebuyers and sellers, and weave narratives that will make your name synonymous with the luxury lifestyle. 

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